• Home
  • About
  • Impact
  • Services
    • All services
    • Climate tech start-up bundle
    • Small biz website packages
  • Portfolio
  • Blog
  • Contact

The Ethical Copywriter

Copywriting / Ethical business

Why hire an ethical copywriter?

January 31, 2022

There are concrete criteria that can make a product ethical – for example, the materials it’s made from or certifications that prove it’s produced under fair labour policies. But as a service provider, it can be harder to prove your ethical credentials.

Potential clients might be thinking: “What is an ethical copywriter? And why do I need one?” If this is you right now, my friend, then I’m here with the answers.

Every business has some kind of impact on the world and can take steps to make sure it’s a positive one. That’s what I aim to do. And here’s how I do it…

Wind-powered web services

Both my website (thanks for visiting, by the way!) and my emails are run on wind power. I use the wonderful Green Hosting as my provider. Servers are pretty energy intensive, as they need obviously need electricity to run, and also need cooling 24-hour systems to protect the equipment. Green Hosting’s are 100% wind powered, meaning that my website runs on wind power instead of carbon.

Green energy in my home

Like an increasing number of us, my home is my office. I’m on Octopus Energy’s Supergreen plan, so the energy powering my laptop, heating and all-important kettle is all renewable.

A fossil-free business bank account

Finance can be a very unethical business, with most high street banks investing our money in fossil fuels. I deliberately chose Starling for my business bank account, as they’ve explicitly stated they don’t invest in fossil fuels.

Well-informed on ethical issues

I started my business because I’m passionate about social and environmental issues and believe that there’s a better way of doing business. If you share similar values in your company, then hiring an ethical copywriter means you don’t have to worry about educating them. I live and breathe these issues and am always reading up on them.  I subscribe to Ethical Consumer Magazine and you can often find me in seminars about greenwashing and ethical business. I’m also active within the ethical business communities on LinkedIn, Instagram & Twitter.

Honest copywriting techniques

Copywriting is usually about persuading people – to buy a product, to sign up to a mailing list, etc. But some traditional copywriting techniques use fear or shame or play on insecurities in order to get them to do something. That’s not the way I do things. I use the power of words to make clear the amazing benefits of your product or service, but without any need for deception or unethical tactics. It’s all about toeing the line between understanding people’s needs and wants without exploiting them. If that’s what you’re after, I’ve got you.

Using my sphere of influence

I’ve never been afraid to speak out on issues I feel passionately about. I’m also of the opinion that shaming people isn’t an effective way to bring about change. So I always try to lead by example with positive practices, while understanding that privilege and circumstance play a big role in the extent people are willing or able to live sustainably and ethically. For example, I started publishing a weekly “Ethical Brand Spotlight” over on Instagram to publicise businesses that are doing great things and encourage people to shop mindfully. But I’m never going to shame people for their personal choices. Positivity and understanding all the way.

Of course, ethics are subjective – everyone has their own idea of what “ethical” means. I aim to be as transparent as possible people can decide for themselves whether our ethics align and I’m someone they’d like to work with. On my Impact page you can read more about some things I’m not doing yet but am planning to do in future.

Share

Leave a Comment Cancel Comment

You May Also Like

April 1, 2022

4 key components for creating your ethical brand

June 12, 2023

The greenhushing trap and how to avoid it

August 22, 2024

A 4-step method to create a compelling brand voice

November 18, 2022

8 questions a copywriter might ask you

5 newsletter elements to keep readers coming back ⬇️ 

Based on stats from client newsletters I’ve written and elements from the ones I personally can't wait to open.

1. Stories

Whether it’s the tale of how your business came into being, a powerful story from a member of your community, or a vision for a better world: people love stories. Hearing them, sharing them, reading them.

2. Original insights

Break down complex industry developments with your unique perspective. When you consistently offer thoughtful analysis, readers begin to seek out and trust your viewpoint.

3.Curated roundups

A well-curated list of industry events, news, and resources provides real value for busy readers. Make it skimmable, relevant, and watch your open rates grow.

4. Interviews

In the age of AI and recycled content, interviews with real people stand out. Whether featuring external experts or highlighting your team's expertise, interviews offer genuine perspectives readers can't find elsewhere.

5. Community spotlights

Featuring your community members with photos and stories builds connection and belonging. It transforms your newsletter from a broadcast into a gathering place.

Want to level up your newsletter? Start by picking one of these elements and implementing it consistently. Watch how your readers respond, then build from there.

#Newsletters #EmailMarketing #FreelanceCopywriter #ContentMarketing
5 newsletter elements to keep readers coming back ⬇️ 

Based on stats from client newsletters I’ve written and elements from the ones I personally can't wait to open.

1. Stories

Whether it’s the tale of how your business came into being, a powerful story from a member of your community, or a vision for a better world: people love stories. Hearing them, sharing them, reading them.

2. Original insights

Break down complex industry developments with your unique perspective. When you consistently offer thoughtful analysis, readers begin to seek out and trust your viewpoint.

3.Curated roundups

A well-curated list of industry events, news, and resources provides real value for busy readers. Make it skimmable, relevant, and watch your open rates grow.

4. Interviews

In the age of AI and recycled content, interviews with real people stand out. Whether featuring external experts or highlighting your team's expertise, interviews offer genuine perspectives readers can't find elsewhere.

5. Community spotlights

Featuring your community members with photos and stories builds connection and belonging. It transforms your newsletter from a broadcast into a gathering place.

Want to level up your newsletter? Start by picking one of these elements and implementing it consistently. Watch how your readers respond, then build from there.

#Newsletters #EmailMarketing #FreelanceCopywriter #ContentMarketing
5 newsletter elements to keep readers coming back ⬇️ 

Based on stats from client newsletters I’ve written and elements from the ones I personally can't wait to open.

1. Stories

Whether it’s the tale of how your business came into being, a powerful story from a member of your community, or a vision for a better world: people love stories. Hearing them, sharing them, reading them.

2. Original insights

Break down complex industry developments with your unique perspective. When you consistently offer thoughtful analysis, readers begin to seek out and trust your viewpoint.

3.Curated roundups

A well-curated list of industry events, news, and resources provides real value for busy readers. Make it skimmable, relevant, and watch your open rates grow.

4. Interviews

In the age of AI and recycled content, interviews with real people stand out. Whether featuring external experts or highlighting your team's expertise, interviews offer genuine perspectives readers can't find elsewhere.

5. Community spotlights

Featuring your community members with photos and stories builds connection and belonging. It transforms your newsletter from a broadcast into a gathering place.

Want to level up your newsletter? Start by picking one of these elements and implementing it consistently. Watch how your readers respond, then build from there.

#Newsletters #EmailMarketing #FreelanceCopywriter #ContentMarketing
5 newsletter elements to keep readers coming back ⬇️ 

Based on stats from client newsletters I’ve written and elements from the ones I personally can't wait to open.

1. Stories

Whether it’s the tale of how your business came into being, a powerful story from a member of your community, or a vision for a better world: people love stories. Hearing them, sharing them, reading them.

2. Original insights

Break down complex industry developments with your unique perspective. When you consistently offer thoughtful analysis, readers begin to seek out and trust your viewpoint.

3.Curated roundups

A well-curated list of industry events, news, and resources provides real value for busy readers. Make it skimmable, relevant, and watch your open rates grow.

4. Interviews

In the age of AI and recycled content, interviews with real people stand out. Whether featuring external experts or highlighting your team's expertise, interviews offer genuine perspectives readers can't find elsewhere.

5. Community spotlights

Featuring your community members with photos and stories builds connection and belonging. It transforms your newsletter from a broadcast into a gathering place.

Want to level up your newsletter? Start by picking one of these elements and implementing it consistently. Watch how your readers respond, then build from there.

#Newsletters #EmailMarketing #FreelanceCopywriter #ContentMarketing
5 newsletter elements to keep readers coming back ⬇️ 

Based on stats from client newsletters I’ve written and elements from the ones I personally can't wait to open.

1. Stories

Whether it’s the tale of how your business came into being, a powerful story from a member of your community, or a vision for a better world: people love stories. Hearing them, sharing them, reading them.

2. Original insights

Break down complex industry developments with your unique perspective. When you consistently offer thoughtful analysis, readers begin to seek out and trust your viewpoint.

3.Curated roundups

A well-curated list of industry events, news, and resources provides real value for busy readers. Make it skimmable, relevant, and watch your open rates grow.

4. Interviews

In the age of AI and recycled content, interviews with real people stand out. Whether featuring external experts or highlighting your team's expertise, interviews offer genuine perspectives readers can't find elsewhere.

5. Community spotlights

Featuring your community members with photos and stories builds connection and belonging. It transforms your newsletter from a broadcast into a gathering place.

Want to level up your newsletter? Start by picking one of these elements and implementing it consistently. Watch how your readers respond, then build from there.

#Newsletters #EmailMarketing #FreelanceCopywriter #ContentMarketing
5 newsletter elements to keep readers coming back ⬇️ 

Based on stats from client newsletters I’ve written and elements from the ones I personally can't wait to open.

1. Stories

Whether it’s the tale of how your business came into being, a powerful story from a member of your community, or a vision for a better world: people love stories. Hearing them, sharing them, reading them.

2. Original insights

Break down complex industry developments with your unique perspective. When you consistently offer thoughtful analysis, readers begin to seek out and trust your viewpoint.

3.Curated roundups

A well-curated list of industry events, news, and resources provides real value for busy readers. Make it skimmable, relevant, and watch your open rates grow.

4. Interviews

In the age of AI and recycled content, interviews with real people stand out. Whether featuring external experts or highlighting your team's expertise, interviews offer genuine perspectives readers can't find elsewhere.

5. Community spotlights

Featuring your community members with photos and stories builds connection and belonging. It transforms your newsletter from a broadcast into a gathering place.

Want to level up your newsletter? Start by picking one of these elements and implementing it consistently. Watch how your readers respond, then build from there.

#Newsletters #EmailMarketing #FreelanceCopywriter #ContentMarketing
ethicopywriter
ethicopywriter
•
Follow
5 newsletter elements to keep readers coming back ⬇️ Based on stats from client newsletters I’ve written and elements from the ones I personally can't wait to open. 1. Stories Whether it’s the tale of how your business came into being, a powerful story from a member of your community, or a vision for a better world: people love stories. Hearing them, sharing them, reading them. 2. Original insights Break down complex industry developments with your unique perspective. When you consistently offer thoughtful analysis, readers begin to seek out and trust your viewpoint. 3.Curated roundups A well-curated list of industry events, news, and resources provides real value for busy readers. Make it skimmable, relevant, and watch your open rates grow. 4. Interviews In the age of AI and recycled content, interviews with real people stand out. Whether featuring external experts or highlighting your team's expertise, interviews offer genuine perspectives readers can't find elsewhere. 5. Community spotlights Featuring your community members with photos and stories builds connection and belonging. It transforms your newsletter from a broadcast into a gathering place. Want to level up your newsletter? Start by picking one of these elements and implementing it consistently. Watch how your readers respond, then build from there. #Newsletters #EmailMarketing #FreelanceCopywriter #ContentMarketing
4 months ago
View on Instagram |
1/5
Get to know me 😃 

It's been a while since I've done a reintroduction post for any new followers (actually, have I ever done one?). So here goes...

The work stuff:

✍ I’m a freelance copywriter and content strategist for ethical organisations - like sustainability and impact led businesses, non-profits and charities.

🥨 I’m also a German translator with a postgrad Diploma in Translation. I studied English and German at uni and did a year abroad in Stuttgart, followed by an internship in Hamburg after graduating.

🌐 Having previously worked at an SEO agency, I also know my search engines, as demonstrated by my work with Semrush over the past couple of years.

The non-work stuff:

🐂 I live in Birmingham with my fiancé, Matt, and our dog, Winnie, (pictured below). Well, technically, we now live in a small village just into Worcestershire, but I still spend a lot of my time in Brum. We moved here a few years back and I love it – Birmingham definitely doesn’t deserve its bad rep!

📕I’m a big reader – although not that fast. My target for 2025 is 24 books – two books a month. I’m on track so far. My favourite genre is fantasy, but I’m open to anything!

🌿 I decided to go vegan a couple of years ago – but I knew I’d be more likely to stick at it if I wasn’t too strict. A couple of years on, I still eat mainly plant-based, but I’d have to describe myself as “flegan” (flexible vegan) - as I have been known to eat the odd bit of dairy chocolate and cheese… hashtag#ProgressOverPerfection

I’d love to get to know some of my followers better. Any other fantasy nerds out there? Imperfect vegans? Adopted Brummies? Let me know in the comments 👇 

#GetToKnowMe #Flegan #FreelanceCopywriter 

[Image description: Rachel, a white woman with long brown hair, sits on a sofa, smiling, next to a small, scruffy, black-and-white dog]
ethicopywriter
ethicopywriter
•
Follow
Get to know me 😃 It's been a while since I've done a reintroduction post for any new followers (actually, have I ever done one?). So here goes... The work stuff: ✍ I’m a freelance copywriter and content strategist for ethical organisations - like sustainability and impact led businesses, non-profits and charities. 🥨 I’m also a German translator with a postgrad Diploma in Translation. I studied English and German at uni and did a year abroad in Stuttgart, followed by an internship in Hamburg after graduating. 🌐 Having previously worked at an SEO agency, I also know my search engines, as demonstrated by my work with Semrush over the past couple of years. The non-work stuff: 🐂 I live in Birmingham with my fiancé, Matt, and our dog, Winnie, (pictured below). Well, technically, we now live in a small village just into Worcestershire, but I still spend a lot of my time in Brum. We moved here a few years back and I love it – Birmingham definitely doesn’t deserve its bad rep! 📕I’m a big reader – although not that fast. My target for 2025 is 24 books – two books a month. I’m on track so far. My favourite genre is fantasy, but I’m open to anything! 🌿 I decided to go vegan a couple of years ago – but I knew I’d be more likely to stick at it if I wasn’t too strict. A couple of years on, I still eat mainly plant-based, but I’d have to describe myself as “flegan” (flexible vegan) - as I have been known to eat the odd bit of dairy chocolate and cheese… hashtag#ProgressOverPerfection I’d love to get to know some of my followers better. Any other fantasy nerds out there? Imperfect vegans? Adopted Brummies? Let me know in the comments 👇 #GetToKnowMe #Flegan #FreelanceCopywriter [Image description: Rachel, a white woman with long brown hair, sits on a sofa, smiling, next to a small, scruffy, black-and-white dog]
4 months ago
View on Instagram |
2/5
4 years since I started running The Ethical Copywriter full time!

The funny thing about being freelance is that even though I've technically been in the same job that whole time, every year has been different.

Looking back at the projects I was working on in my first year of business, it feels like a complete other era!

I'm now lucky enough to have had a couple of ongoing clients for almost two years, but I've also had a range of shorter-term and ad-hoc projects that have kept me on my toes.

Looking forward to seeing what the next year brings!

#Freelance #Freelancer #FreelancingJourney #FreelanceCopywriter #EthicalBusiness #SustainableBusiness
4 years since I started running The Ethical Copywriter full time!

The funny thing about being freelance is that even though I've technically been in the same job that whole time, every year has been different.

Looking back at the projects I was working on in my first year of business, it feels like a complete other era!

I'm now lucky enough to have had a couple of ongoing clients for almost two years, but I've also had a range of shorter-term and ad-hoc projects that have kept me on my toes.

Looking forward to seeing what the next year brings!

#Freelance #Freelancer #FreelancingJourney #FreelanceCopywriter #EthicalBusiness #SustainableBusiness
ethicopywriter
ethicopywriter
•
Follow
4 years since I started running The Ethical Copywriter full time! The funny thing about being freelance is that even though I've technically been in the same job that whole time, every year has been different. Looking back at the projects I was working on in my first year of business, it feels like a complete other era! I'm now lucky enough to have had a couple of ongoing clients for almost two years, but I've also had a range of shorter-term and ad-hoc projects that have kept me on my toes. Looking forward to seeing what the next year brings! #Freelance #Freelancer #FreelancingJourney #FreelanceCopywriter #EthicalBusiness #SustainableBusiness
4 months ago
View on Instagram |
3/5
I'm delighted to have been invited back to the University of Warwick at the end of the month to deliver my talk, "How to build sustainability and ethics into your freelance translation business", to this year's cohort of translation masters students!

I really enjoyed my visit last year - it was great to speak to a really engaged bunch of students who seemed genuinely interested in the topic of ethical business.

Hoping that this year's students also find it valuable.

#EthicalBusiness #EthicalFreelancing #FreelanceTranslation #EthicalTranslation
ethicopywriter
ethicopywriter
•
Follow
I'm delighted to have been invited back to the University of Warwick at the end of the month to deliver my talk, "How to build sustainability and ethics into your freelance translation business", to this year's cohort of translation masters students! I really enjoyed my visit last year - it was great to speak to a really engaged bunch of students who seemed genuinely interested in the topic of ethical business. Hoping that this year's students also find it valuable. #EthicalBusiness #EthicalFreelancing #FreelanceTranslation #EthicalTranslation
5 months ago
View on Instagram |
4/5
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally!

- Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more

- Delivered a workshop on ethical business at the University of Warwick

- Attended Reset Connect Connect conference in London

- Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op!

- Launched my Climate Tech Copywriting Start-Up Bundle

- Worked on the MS Society’s general election campaign

- Moved my pension to greener investments with Switchfoot Wealth Limited

- Mentored an A level student through The Social Mobility Foundation

- Continued donating a portion of my monthly profits to ClientEarth

And in my personal life I...

- Got engaged 💍 

- Moved house 🏠 

- Ran my first (and second!) 10K 🏃‍♀️ 

Looking forward to seeing what 2025 has in store!

#FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
ethicopywriter
ethicopywriter
•
Follow
I had fun looking back at my 2024, and it reminded me how much I've got up to over the last 12 months - both professionally and personally! - Worked with clients in the charity, NGO, art & design, climate tech, SaaS and more - Delivered a workshop on ethical business at the University of Warwick - Attended Reset Connect Connect conference in London - Joined up with some pals to start turning The Old Post Office - coworking space in Stirchley into a co-op! - Launched my Climate Tech Copywriting Start-Up Bundle - Worked on the MS Society’s general election campaign - Moved my pension to greener investments with Switchfoot Wealth Limited - Mentored an A level student through The Social Mobility Foundation - Continued donating a portion of my monthly profits to ClientEarth And in my personal life I... - Got engaged 💍 - Moved house 🏠 - Ran my first (and second!) 10K 🏃‍♀️ Looking forward to seeing what 2025 has in store! #FreelanceCopywriter #EthicalCopywriter #WomenInBusiness #PurposeLedBusiness #ImpactLedBusiness #TripleBottomLine #2024RoundUp
6 months ago
View on Instagram |
5/5
@the.ethical.copywriter
  • Home
  • About
  • Blog
  • Contact
  • Privacy Policy

Copyright © 2025 The Ethical Copywriter. All Rights Reserved.Site Powered by Pix & Hue.

This website uses cookies to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
Cookie SettingsAccept
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT